WhatsApp is charging its business users for slow replies
WhatsApp is launching a new pay-to-use tools for businesses to communicate with their clients. Transport firm Uber, the internet shop Wish and travel agency Booking.com are one of the very first companies to embrace the new facilities.
These charges will enable its owner, Facebook, to earn money out of WhatsApp. The move comes three weeks following WhatsApp’s former co-founder Jan Koum announced he was quitting the service he’d co-founded.
Business are going to have the ability to give services and information, such as delivery dates or boarding passes, to customers through the system.
Such as other messages delivered through the system, correspondence delivered through the WhatsApp Business API is going to be encrypted, meaning that the tech company won’t be able to view the contents itself.
But, the Wall Street Journal reported that firms are permitted to store copies of their messages everywhere at a decrypted state.
The messages have been put to cost between 0.5 cents to 9 cents (0.3p to 7p) a message based on the user’s location. They may be automatic or supplied by individual client supporters. The cost means they’ll often be more costly to use than mere SMS-based texts.
Additionally, companies can react to queries and remarks for free if they can do this fast, however if they require over 24 hours to respond, they’ll face a fee.
Source: BBC
